JJ Tatten interview- Reflection

The interview with JJ Tatten was extremely informative and his passion for the Hull FC/Cobus Communications Community Champions Foundation, and what it is doing for the young people at The Warren, came across very clearly.

The work the foundation is doing is obviously very important and seems to be doing a very good job of creating a sense of belonging for some of the most outcast young people who, without what the foundation is doing, would have very little to look forward to.

The Warren was given eight season passes for this season and these are used in a sort of rota because so many of the young people want to take advantage of the work that the foundation is doing.

Mr Tatten communicated that they are enjoying going to watch Hull FC play in Super League but that it is about so much more than going to a rugby league match for them, he was very enthusiastic about the legacy that being involved with this initiative will leave.

Having been to The Warren and met Mr Tatten before personally it seems very apparent that the work being undertaken by the foundation is proving to be very positive and influential in a very good way.

I am very much looking forward to seeing how this interview looks in the documentary when it is finished.

 

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Meeting Reflection

I had a very positive meeting with my contact Ash Foster this afternoon which included him signing the client brief which I had written up some time ago.

Moving forward there are some very good plans including upcoming interviews on camera with Mike Smith at Cobus Communications who are the main partner of the Community Champions Foundation, and JJ Tatten at The Warren where many of the young people who are benefiting from the project go.

I am very much looking forward to making big strides with this in the coming weeks including starting to make a documentary showing interviews, generic match coverage and showing how the foundation is working and what benefits it is bringing.

I am also going to start writing articles about the work of the foundation for the official Hull FC website and Ash and myself have now committed to meeting at least once a week from hereon in.

I know exactly what I am aiming for in the next few weeks and what I am doing and I am very appreciative of the help Ash is giving like setting up interviews with people that he is in regular contact with.

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More Emails

Hi Ash

I have put together a word document detailing the sort of communications I’m expecting to put on the Facebook page.
I won’t put anything on there apart from the graphics until I have your approval to do so. I will also start using the graphics on the Lucid Press design for the supplement that we spoke about.
I also have the client brief of everything we discussed written up ready for your go ahead once you’ve seen it so I believe a meeting between myself and you, to just go over the finer details and for you to sign the brief, asap would be very advantageous if possible please?
Kindest Regards
Ian Peter Judson

Hi Ian,

Just looking through the plan, Ive noticed that there is a few mentions of players of promoting this and this seems to be a focus. Unfortunately we can’t rely much on the players to promote this in videos and regular posts. This is one of the ways we have to get creative at Hull FC as the simple answer would always be to use the players but they simply don’t have the amount of time that they get requests for.

If we can look at other similar charity sports campaigns that have been innovative through their use of social media that would be very handy.

Kind Regards

Ash Foster

Hi Ash

I don’t mean to use endorsement by the players over much just at the occasional time when one of them might have time although I do absolutely understand that they won’t be available very often.

I seem to remember a mention that it is mainly young people at the Warren in the town centre who are benefiting so I wondered if I should maybe approach JJ Tatten to interview him for the Facebook page possibly?

Hi Ian,

That would be a great idea, if you could let JJ know that you are working closely with myself to promote the project and the organisations that we work with as I’ve worked with on this with JJ and I know he would be happy to help in that regard.

Please could you confirm the type of questions you would be asking him and maybe I could add some that I think would benefit it from our point of view of attracting more business sponsorship.

Kind Regards

Ash Foster

Hi Ash

Yes I’ll draw up a list of questions, you can pick out which you think would be best for me to ask him and add any you feel would also be appropriate.

I have interviewed JJ before so he may remember me although it was about a year ago so I can’t say he definitely will, yes I will certainly tell him that I’m working closely with you.

Is there any other sort of content, either on the list I’ve sent you or that you’ve thought of, that you would like me to put on the Facebook page?

I think it would be good if we could go and do an interview with Mike Smith from Cobus, as they are the title sponsors and have put a significant financial backing to the campaign, he is also very active in the community so it would be good to get an interview with him.

I would like to promote the sponsors as much as anyone as this proves to the business that they get a good amount of promo back for sponsoring it and this will hopefully help grow the programme as more businesses will get involved.

Kind Regards

Ash Foster

Yes I agree entirely we need to promote the initiative and show the businesses that are helping us so if you could arrange a date and time for an interview with him that would be brilliant, I am now free all day every Monday so that would be very handy for me if possible and also a Thursday lunchtime.

Emails between myself and Ash Foster

Here are questions I intend to ask JJ Tatten, please cut out any unnecessary ones and add on your own if required.

I will wait for your approval before I contact him for an interview.
Regards

They are good, I would just discount questions 4 and 6 and not use these ones. You can ask the others though. I will let you know about the Mike Smith interview.

Kind Regards

Ash Foster

Great stuff, I will contact him tomorrow to request an interview, would you like to be there as well when I interview him?

Regards

It will be ok if you go by yourself for this one the questions are all good.

I wil lome with you on the Mike Smith one which will be on Monday 4th April in the afternoon, can you make that?

Kind Regards

Ash Foster

Yes I can do Monday 4 April to interview Mike Smith.

Ok that’s great cheers, its 2pm at Cobus off Hessle Road.

I will have a look at some questions for this.

Kind Regards

Ash Foster

 

Meeting with Ash Foster

My first meeting with Ash Foster went very well and we have made some exciting plans for the project which will see me getting some very exclusive access to certain people about the community champions initiative.

We have resolved to make a 20-30 minute documentary about the initiative, showing how it works, following the children who are benefiting from it on a match day from being picked up in a bus, taken to the KC Stadium, being fed, watching the match and being returned home afterwards.

There will also be at least one story a month put on the club website which will continue beyond the end of this project.

I have been asked to promote the crowdfunding and the JustGiving page on social media and include interviews with, and videos of, people who are taking on challenges for sponsorship for the initiative.

I am also going to produce a 20 page supplement about the initiative which will be printed by the club and distributed possibly at a home game and/or through the clubs retail outlets.

Social media is obviously very important to the project so it was decided that I would set up the official Hull FC Cobus Communications Community Champions Initiative Facebook page due to the large rugby league community that is very prominent on there, Twitter may be involved as well at a later stage.

There will also probably be short videos with Hull FC players promoting the initiative that will go online on the Facebook page and the official club website.

Project Update

It is now official, I will be working on the Hull FC Community Champions initiative for my self initiated project and I have also had an email now from my contact this morning.

In my email to Ash Foster I mentioned ideas such as videos, interviews, social media work and a small magazine about the initiative, my initial email and his reply are copy and pasted below.

Hi Ash

We spoke at the community champions launch at The Deep. I am studying for a BA (Hons) degree in Journalism and Digital Media at Hull School of Art and Design and doing work experience at the clubs media department at Wykeland House.
I have been given an assignment as part of my degree called a self initiated project and I would like to base my project on the Community Champions initiative if possible please?
Basically this would include me advertising the initiative on many platforms whilst also submitting the work for my degree. I could use platforms such as social media, filming and writing.
I could create a documentary and an 8-16 page pull-out and conduct interviews with anyone involved with the project.
Tom Gooch has given me your direct number which I tried ringing a short time ago, if you would like to contact me direct to discuss this my mobile number is *********** and my home number is ***********
Alternatively you can email me back, any contact in the next few days would be massively appreciated.
Kindest Regards
Ian Peter Judson

Hi Ian,

Thanks for your email this all sounds very interesting.

How about we meet up for a coffee to discuss further? When are you free next week?

Kind Regards

Ash Foster

Partnerships Manager

Hull FC Foundation

Hi Ash

I am free about 11am on Tuesday if that’s good for you?

I really appreciate you allowing me to do this work and I can assure you that I will be working extremely hard on this project.

That’s good for me, whereabouts are you based?
Kind Regards
I live in the town centre and study at Hull School of Art and Design, where would be best for you to meet me?

Regards
Shall we say Starbucks in St Stephens?
Kind Regards
Yes that’s fine for me, I’ll see you there at 11am on Tuesday, thank you so much for this.

Kindest Regards

Change of Project?

Having had very little communication with the people involved in my initial choice of project I am now in the process of changing to a different project.

I spoke to the people at my work experience at Hull FC media department this morning about possibly basing my work around the clubs Community Champions initiative, to which they were very agreeable.

I was given the name and phone number of a contact at Hull FC who I have tried ringing but got no reply, I have now emailed this contact instead and, having left my contact details, hope for a reply in the very near future.

I must admit to being a bit frustrated at the lack of development of my first project and don’t want to let anybody down but I feel I have now waited long enough and must take some sort of action to get on with my project and get everything done in time to hand it in.